This soft scrunchie is made of organic cotton knit fabric, which means the fabric was made sustainably, & without GMOs. Here are some reasons organic cotton is a better choice! - Less usage of synthetic fabrics - Avoids chemical use - Better treatment of organic cotton farmers - It’s better for your skin in addition, 50% of the revenue from each purchase of these scrunchies will be donated to Coalition for Rainforest Nations to support the delaying of global warming, & to help preserve rainforests & wildlife. Organic Cotton Soft Grey Scrunchie